Mobile apps targeted at marketing industry

Field work automation company Retech SA has partnered with renowned South African beat-boxer George Avakian to create mobile applications for the marketing industry targeted at seasonal brand campaigns as well as promotional companies.

The applications are aimed at:

  • brands who are looking for a short-term mobile application for a specific promotions.
  • promotional companies wishing to connect and manage their field teams, promoters and brand ambassadors from anywhere at any time using a mobile app.

“To give you an overview, it would cost anything between R100 000 and R500 000 to develop an app and after the app is complete, you are often left to fend for yourself, and any extra additions or changes to your app will be charged for separately. The Retech ReApp platform allows us to develop and host Android & iOs apps for clients from R5000 – R20 000 per month (with a once-off development fee of R10 000), and this will include ongoing support, limitless number of additions or changes.

For one month, a client may use the app to run a ‘drive-to-store’ competition within channels (download the “x brand” app on play store, scan the QR code in-store and stand a chance to win x) and the following month, the same client might use the app for their in-store promoters/field reps to capture merchandising or customer feedback. This flexibility in the technology allows Retech SA to provide a competitive offering for the marketing industry where apps are paid for only when used.” Says Retech SA’s COO, Lebogang Mokubela

For more information, contact Retech SA at info@retech.co.za or call (011) 465 5086

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